
“It’s like running on a cloud”: All about the Allbirds Tree Dasher
Known for making “the world’s most comfortable shoe”, Allbirds has been quietly taking the footwear industry by storm. Like most of the fashion industry, footwear manufacture and production often involve the excessive use of non-renewable resources as well as unsustainable environmental practices. Founded by New Zealand native, Tim Brown and engineer and renewables expert, Joey Zwillinger, Allbirds has revolutionized the way we look at our shoes.
You might be surprised—but turns out that the brand which created the “world’s most comfortable shoe” started out with merino wool! As a New Zealander, Brown knew quite a bit about the material and wondered why it had never been integrated considering that it was a sustainable, natural resource. The brand is now best known for its “wool runners” which are made from—you guessed it, merino wool! More specifically, Allbirds has designed a proprietary merino wool material that is lightweight, breathable and most importantly, sustainable.
In fact, much of Allbirds footwear is made from the most unexpected materials. Take the Allbirds Tree Dasher—the fan-favourite at the moment. Described as the brand’s “most technical shoe”, the “tree” in “Tree Dasher” stands for the integration of FSC® Certified eucalyptus trees into the upper of the shoe! The midsole is made up of ‘Sweetfoam’ which has been developed from Brazillian sugar cane and of course, the heel of the shoe features their signature ZQ merino wool to centre and support your foot.
And when it comes to the Allbirds Tree Dasher—you can actually believe the hype. Many wearers, including serious runners have given the shoe rave reviews, touting its superior comfort and its lightweight feel. The shoe comes in a variety of color options including classic neutrals and some fresh, limited edition hues as well. While sustainability drives Allbirds’ business model (which is more than enough reason to become a customer!), sneakerheads and athletes alike can rest assured that they are also getting a superior running shoe—one that has been rigorously tested and co-signed by runners all around the world!